Geometric blocks

These geometric blocks create a unique and recognizable brand aesthetic, helping to establish an identity that stands out. The design team can use this design language to create beautiful packaging, signage and advertising across all channels.

This unique branding fits harmoniously with the archetypes.

The round shapes of the Caregiver give a delicate, compassionate feel to its design. Combined with solid large forms, this creates an unmistakable look that is sure to stand out.

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Photography

By incorporating photographs, you can foster more meaningful design and present a polished look. Photos can be used to create a design that’s both aesthetically pleasing and highly effective.

For a cohesive look, we would prefer this photography to be cut-out into shapes that are in line with the rest of our brand aesthetic.

For the best results, we recommend utilizing photographs that blend in with the surrounding green and magenta tones.

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Statistics

By using a unique visual representation of the statistics, we want to implement the recognisability of Plantlab in all areas.

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BRAND COMPONENT EXAMPLES

Some examples of how the different brand components work together and can be applied in a graphic design.

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