Technical services, professional branding

Their ability to analyse, develop and improve existing process systems for large corporates is state of the art. They help their clients achieve cost and energy savings up to 20 – 50%.

However, being primarily focused on what they do best, they paid no attention to their brand, which had become outdated and did not reflect who they are or what they can do.

A completely new brand positioning had to be defined before we could get started on any graphic communication packages. Strategic brand positioning sessions were held to slowly lay a new foundation upon which the brand could be built.

The end result: a refreshing new brand, that fits this day and age and will last for a long time to come.